Wellyou in Hard Times is a health and wellbeing program that was launched during the COVID-19 pandemic by Berlin based startup Wellyou. The program is available as an iOS app and is designed to promote users health and wellbeing while undergoing social distancing measures. The program itself was developed in conjunction with a number of psychologists.
I came onboard just before the beta version of the App was to be released. My primary roles so far have been designing and building the product website. I’ve worked on Information architecture, wireframing, visual design and development. The character illustrations were predominantly done by a previous designer. However I have reworked them all to place them in various settings or to have them interact with the product’s UI elements.
After formulating our research findings we turned our attention to ideating solutions that would adequately meet our problem statement and solve all our key user needs. We developed 3 different concepts and storyboarded these whilst providing pros, cons and considerations for each of them. From this we were able to evaluate our concepts and choose the one that best fit our problem statement and user needs.
Telling the Story
Our chosen concept was a drone delivery service that allows customers to have drones land on their apartment balconies to deliver goods. These deliveries would be accessible after business hours and would arrive within short windows of time to provide a service that is convenient and reliable.
After choosing our concept we began exploring the information that users would need at each stage of the journey. We realised that the delivery experience was linear and could fall into 4 different stages. We used card sorting to map out the information architecture and how it would fit with these 4 stages.
Our Low Fidelity prototypes began as very rough, quick sketches and progressed to nicer and more detailed paper prototypes that we used for our first round of user testing.
1. Low Fidelity Sketches
We decided to start thinking through the more complex and unique functions that our App would undergo. A lot of these functions weren't unique in and of themselves but were made more complex due to the autonomous nature of our drone delivery technology that we were designing for. For example the traditional delivery experience only requires users share a residential or postal address. Autonomous drones offered exciting new possibilities such as getting a delivery to your balcony or somewhere else in your apartment complex. So this required new design patterns.